This is Granovit

The thinking model

Metabolism and biological resilience of each species are defined by nature. On this foundation, Granovit determines a physiological nutritional profile. From this arise systemic formulations – calibrated through tailored premixes. Each product is a concrete expression of this thinking model.

Switzerland

Granovit develops and produces in Switzerland. Its proximity to the Basel scientific region ensures access to highly qualified specialists. The understanding of quality is based on precision, responsibility and long-term reliability. Granovit works internationally with partners who share a Swiss understanding of quality.

Over 150 species

The nutrition of dogs and cats at Granovit is based on the nutritional system developed for over 150 animal species:
Livestock: defined performance, health and maximum product safety.
Horses: fibre and starch management, mineral and trace element balance.
Zoo animals: longevity, species-specific supply, metabolic stability under limited movement.

Methodology

The nutritional system is based on in-house
research: Granovit develops and produces its own vitamin and mineral premixes. Granovit controls the form and bioavailability of nutrients. Granovit aligns micronutrient, protein and lipid complexes systemically. The result is tailored, species specific nutritional systems.

770 years of experience

Granovit and its predecessors have existed without interruption since 1256. Established as a legal entity in 1925, Granovit has stood for pioneering achievements in animal nutrition.The nutritional system has been applied, Senior Cat evaluated and refined for decades.

Understand the system behind

Learn how the nutritional method, life-stage logic, and product architecture work together across Iso-Dog® and Iso-Cat®.

System architecture

Frequently asked questions about us 
Who is behind ISO-DOG and ISO-CAT?

ISO-DOG and ISO-CAT are built on a structured nutrition approach that prioritises system logic, scientific clarity, and long-term feeding relevance.
What makes your approach different from a typical pet food brand?

The difference is that the range is explained as a system rather than marketed as a loose collection of products and claims.
Why do you place so much emphasis on structure?

Because structure improves orientation. It helps owners, advisors, and retailers understand what each formula is for and how the range fits together.
What does transparency mean for your brand?

Transparency means explaining the logic behind formulas in clear language rather than hiding behind broad claims or trend terms.
Where can I learn more about the nutritional method?

You can explore the System Architecture page and the Science & Transparency page for a deeper explanation of the feeding logic and formulation approach.